The Lamborghini Urus has been a runaway success for the Italian supercar maker, with over 6,000 units sold worldwide in 2023 alone. Lamborghini is taking the Urus to the next level by introducing the all-new Urus SE plug-in hybrid. With a staggering 800 horsepower and 950 Nm (700 lb-ft) of torque from its twin-turbo V8 and electric motor combo, the Urus SE is the most powerful Urus yet.
Here are five reasons why we think it is the Best Urus Yet:
1. Urus SE’s hybrid prowess: Unmatched Power and eco-friendliness
The Urus SE’s hybrid powertrain consists of a 620 hp twin-turbo 4.0L V8 mated to a permanent-magnet electric motor with an additional 189 hp and 356 lb-ft of torque. The combustion engine and the electric motor deliver a combined output of 800 hp and 950 Nm (700 lb-ft) of torque.
The electric motor provides instant torque for rapid acceleration, making it the most powerful Urus variant. The electrified powertrain enables the Urus SE to sprint from 0 to 60 mph in just 3.4 seconds, a mere 0.1 seconds quicker than the already rapid Urus S (but 0.1 seconds behind the Urus Performante). The top speed is around 312 km/h (193 mph).
One of the standout features of the Urus SE is its ability to travel roughly up to 37 miles on electric power alone, thanks to its 26 kWh lithium-ion battery pack located under the floor. This electric-only range reduces emissions by up to 80% and provides a serene and efficient driving experience in urban environments.
2. Visual and aerodynamic upgrades
At the front, the Lamborghini Urus SE sports slimmer headlights that exude a more aggressive and modern look, complemented by a new bonnet design that seamlessly integrates into the iconic Lamborghini grille. These updates enhance the SUV’s presence on the road and improve airflow around the vehicle, reducing drag and increasing stability at high speeds.
Moving to the rear, the Urus SE features a redesigned bumper and tailgate that add a touch of sophistication and sportiness to the overall design. A striking vent-like element spans the vehicle’s width below the integrated spoiler lip, not only serving as a visual highlight but also contributing to improved aerodynamics by managing airflow around the rear of the SUV.
The design changes implemented in the Urus SE are not merely cosmetic but have been carefully crafted to enhance both form and function. Lamborghini has reported that including a fresh spoiler and an updated diffuser on the Urus SE enhances downforce by 35% compared to the base Urus S model. Furthermore, the revised aerodynamics underneath the vehicle contribute to improved cooling for the braking system.
3. Enhanced Comfort and Functionality: The Upgraded Interior of Lamborghini Urus SE
In addition to the exterior updates, the interior of the Urus SE has also received a refresh, with a revised center console featuring premium materials and a user-friendly layout. Integrating a strip of leather or Alcantara running the width of the dashboard under the central touchscreen adds a touch of luxury to the cabin. In contrast, the repositioned lower touchscreen for climate controls enhances ergonomics and ease of use.
Inside, the Lamborghini Urus SE gets a revised center console with a strip of leather or Alcantara running the dashboard width under the 12.3-inch central touchscreen. The lower touchscreen for climate controls has also been repositioned
4. Four new drive modes offer versatility and efficiency
In addition to the existing six drive modes (Strada, Sport, Corsa, Neve, Sabbia, and Terra), the Lamborghini Urus SE introduces four new hybrid-specific modes: EV Drive, Hybrid, Performance, and Recharge.
The new drive modes introduced in the Lamborghini Urus SE offer a range of options to optimize the powertrain for various driving conditions and priorities.
EV Drive: This mode allows the Urus SE to operate solely on electric power, providing a silent and emissions-free driving experience for short distances. Ideal for urban environments and low-speed cruising, EV Drive maximizes efficiency and minimizes environmental impact.
Hybrid: The Hybrid mode combines the power of the combustion engine and the electric motor to deliver a balanced blend of performance and efficiency. This mode is suitable for everyday driving scenarios with a desired mix of power and fuel economy.
Performance (usable both on-road and off-road modes): In Performance mode, the Urus SE unleashes its full power potential, optimizing the powertrain for maximum acceleration and dynamic driving characteristics. This mode is ideal for spirited driving on open roads or track days, providing an exhilarating and engaging driving experience.
Recharge (usable in Strada, Sport, Corsa, and Neve modes): The Recharge mode focuses on replenishing the battery pack by utilizing the combustion engine to generate electricity. This mode is useful when the battery charge is low and allows the driver to actively recharge the battery while driving, ensuring that electric power is available when needed.
5. Lamborghini Urus SE: Pricing, future electrification and competition
Pricing for the 2025 Lamborghini Urus SE is expected to be around $250,000. While the Urus SE represents Lamborghini’s first foray into hybrid technology, the brand has confirmed that its next-generation SUV will move to a fully electric drivetrain, due later this decade.
The Urus SE will compete against other high-performance plug-in hybrid SUVs, such as the Bentley Bentayga Hybrid, Porsche Cayenne Turbo S E-Hybrid, and Range Rover P400e.
Our thoughts: The Good, the bad, and the ugly!
The Urus SE is undoubtedly an impressive feat of engineering. It combines Lamborghini’s legendary performance with the efficiency and environmental benefits of hybrid technology. The instant torque from the electric motor should make the plug-in-hybrid SUV feel even more explosive off the line than its non-hybrid counterparts.
However, the hefty price tag of the Urus SE and the fact that it’s only marginally quicker than the Urus S may cause some buyers to pause. Additionally, the added weight of the hybrid system could impact the Urus’ Handling and agility despite the new torque vectoring system.
It’s also worth noting that the Urus SE’s electric-only range of 37 miles is decent but not class-leading. Buyers looking for maximum electric range may be better served by the Cayenne Turbo S E-Hybrid, which offers a claimed 40 miles of EV range.
The high price of the Urus SE and the fact that it’s not a quantum leap ahead of the performance of non-hybrid Urus models may cause some buyers to pause. Ultimately, the Urus SE is a testament to Lamborghini’s commitment to innovation and its ability to adapt to a rapidly changing automotive landscape without losing sight of what makes its cars so special in the first place.
2025 Lamborghini Urus Image Gallery (Updated on 25th June 2024)
