Writes about grand tourers, luxury flagships, and the finer side of automotive life. Believes a great GT should be as comfortable crossing continents as it is crossing the speed limit.
In May 2020, Lamborghini Squadra Corse confirmed a revised calendar for the twelfth edition of its flagship customer racing series, condensing the Super Trofeo Europe season into five rounds and ten races running from August through mid-November. The company also confirmed that its Young Driver and
Lamborghini, in collaboration with Bitstamps, launched a blockchain-backed digital stamp featuring the Huracán EVO RWD Spyder, available immediately through the Bitstamps app on both Google Play and the Apple App Store. The edition is capped at 20,000 numbered pieces, each tracked and authenticated
Lamborghini chose to reveal the Huracán EVO Rear-Wheel Drive Spyder not at a motor show or a coastal press launch, but through an augmented reality experience on lamborghini.com. Visitors could place the car in their own driveway, living room, or wherever else their phone camera pointed. As a first
On May 7, 2020, Lamborghini debuted the Huracán EVO RWD Spyder not under studio lights in Sant’Agata Bolognese or on a sun-baked runway at Nardò, but inside the homes of anyone with a compatible iPhone or iPad. The mechanism was Apple’s AR Quick Look, accessed through a simple “See in AR” button on
On May 4, 2020, Lamborghini restarted supercar production at its Sant’Agata Bolognese headquarters after a COVID-19 shutdown that began on March 13. The timing aligned with Italy’s broader industrial reopening under the Prime Minister’s decree of April 26, but the company paired the factory restart
In April 2020, Lamborghini Squadra Corse committed three contracted Factory Drivers to the inaugural SRO E-Sport GT Series, marking one of the first times a major supercar manufacturer deployed its professional racing roster in a competitive online championship rather than simply lending its brand n
Automobili Lamborghini converted departments of its Sant’Agata Bolognese production plant to manufacture surgical masks and protective plexiglass shields, donating all output to the Sant’Orsola-Malpighi Hospital in Bologna. The saddlery department, where artisans normally stitch Alcantara headliners
On March 12, 2020, Automobili Lamborghini confirmed it would close its entire Sant’Agata Bolognese campus from March 13 through March 25, halting production of the Aventador, Huracán, and Urus as COVID-19 tore through northern Italy. Chairman and CEO Stefano Domenicali framed the decision in persona
Automobili Lamborghini now wants to dress your kitchen island in the same design language that shapes the Revuelto’s cockpit. The Surfaces Collection is a line of large-format mineral stone slabs developed for walls, floors, facades, and countertops, each one carrying the visual signatures that make
Lamborghini and Italian leather goods maker Principe are pushing their co-branded collection into a serious global retail footprint, and the scale alone tells you this is not another limited capsule drop. The Automobili Lamborghini collection by Principe, encompassing backpacks, trolleys, satchels,
